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Thursday, September 25, 2014

Parents views on student data and privacy


Executive Summary 
1. Parents worldwide see many important benefits stemming from in-school 
access to Internet applications, especially those that can help children acquire 
21st century skills needed in the global economy.

2. Two in three parents globally are aware that their children’s in-school Internet 
use could be data-mined for ad-targeting purposes. Intensity of concern grows 
in nearly every country when parents learn more about in-school data mining. 

3. Although a majority of parents hold schools the most responsible for curtailing 
Internet tracking, four in five parents worldwide report that they would take 
action against the practice themselves. But parents welcome appropriate 

Internet applications in schools if strong privacy safeguards are in place. 

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